Web Road 66

The Web Road 66 professional app enables retailers to implement Indoor Mobile Shopping. Using the app, retailers can trigger greetings, rewards, and relevant offers for shoppers when they are in-store.

Consumer engagements are in turn triggered by a geo-fencing system of beacons, thus enabling the retailers to manage and monitor the entire shopping experience in real-time (traffic zones, rewards redemption, consumer profiling, per-site shopping performance, analytics online, etc.).